The “Hundred Regiments Campaign” is one of Alibaba’s flagship initiatives, designed to help businesses expand digitally across global markets. Through traffic support, prioritized resource allocation, and precise buyer matching, the program enables businesses to showcase their competitive advantages, build brand awareness, and increase international exposure.
For Ace Machinery, this event is far more than just an e-commerce event. It represents a strategic opportunity to connect with overseas buyers on a larger scale, demonstrate the reliability of its products, and accelerate its global expansion. By partnering with Alibaba, Ace is aligning with a robust ecosystem connecting global supply and demand.

Customer-Oriented Strategy: Building Long-Term Partnerships

At the mobilization meeting, Ace Machinery’s leadership reiterated the company’s “customer first” philosophy, which remains at the core of its long-term growth strategy. To better meet the diverse needs of global buyers, from small contractors seeking compact, reliable equipment to large distributors purchasing in bulk, the company has established three service pillars:
Quality First: Committed to rigorous end-to-end quality control, ensuring every machine meets international standards for performance, safety, and reliability. Value Driven: By optimizing production scale and improving supply chain efficiency, Ace Machinery maintains a competitive and fair pricing system, helping customers maximize their return on investment.
Closed-Loop Service: Comprehensive customer support covers every stage of the partnership—from pre-purchase technical consultation to tailored solutions during the transaction process, and professional after-sales training and maintenance guidance.

This customer-centric approach has enabled Ace Machinery to build strong, lasting relationships with partners in mature European and North American markets, as well as rapidly growing economies in Asia, Africa, and South America. By participating in the “Hundred Regiments Campaign,” Ace Machinery aims to further strengthen these partnerships while tapping into new opportunities created by digital trade platforms.

The pep rally also served as a rallying point for company employees, emphasizing the importance of teamwork, efficiency, and accountability. Because the “Hundred Regiments Campaign” requires full employee participation, Ace Machinery emphasizes clear division of responsibilities across departments to ensure every team member can contribute to the initiative’s success.

Thirty Years of Expertise, Unlocking a Digital Future

For nearly three decades, Ningbo ACE Machinery has been committed to innovation, quality, and customer service. From strengthening its domestic presence to building a global distribution network, and from traditional foreign trade to embracing digital expansion, the company has continuously adapted to the changing business environment while maintaining a clear vision: to become a leader in the international construction machinery trade.

Participating in Alibaba’s “Hundred Regiments Campaign” is both a reflection of Ace Machinery’s accumulated expertise and a test of the team’s resilience and determination.

ACE Machinery looks forward to engaging with more international clients, strengthening partnerships, and delivering construction machinery that empowers global projects.